Friday, April 03, 2009 Yokohama’s Synergy Network Facilitates Sales and Marketing
 Yokohama Tire (Canada) has announced its new multi-level dealer partnership—the Yokohama Synergy Network—to provide a broader range of marketing and sales support to every tire retailer possible and to give sub-dealers (retailers with small tire inventories not official Yokohama dealers) a preferred access to its products and marketing support. All programs and rewards will be coordinated through an existing Synergy wholesaler. The program now has enrolment in Atlantic Canada, Quebec, and Ontario. (ED)
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