Friday, January 06, 2012 Yokohama Pursues ‘Forever Forest’ Program
 Earlier last month, Yokohama Tire Corporation (YTC) planted an additional 300 seedlings at its U.S. headquarters, thereby continuing its commitment to Yokohama’s global “Forever Forest” program, which aims to plant more than 500,000 trees worldwide by 2017. The Forever Forest campaign is held under the direction of renowned ecologist, Dr. Akira Miyawaki, who is recognized for his successful reforestation activities around the world. Under his guidance, YTC’s parent company, The Yokohama Rubber Co., Ltd., is on course to plant its goal of half a million trees over a ten-year period at Yokohama’s 17 locations around the globe.
To date, over 200,000 trees have been planted in Japan, the Philippines, China, Vietnam, Thailand, and the United States.
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