Friday, November 27, 2009 Yokohama Celebrates 40th Anniversary in U.S.
 On November 24, 1969, Yokohama Tire Corporation (YTC) opened in Los Angeles, California. Forty years later, after launching performance tires and the world’s first eco-conscious orange oil-infused tire, YTC remains at the forefront of tire innovation. According to Takao Oishi, YTC president and CEO, “Indeed, performance is in the DNA of Yokohama’s heritage. Our ADVAN line and other performance tires have been one of the keys to our success in the U.S. We are celebrating 40 successful years here and we have never compromised on performance and never will. Our customers demand it.” (SB)
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