Tuesday, November 08, 2011 Hankook’s New enfren eco Tires
 Hankook Tire is introducing its latest technology to the North American market including the enfren eco all-season performance tire. The enfren eco is the company’s flagship eco-friendly tire brand which features an exclusive high silica rubber tread compound, reduced rolling resistance and increased wet and dry handling.
The tire was on display at this year’s SEMA show in Las Vegas. Show attendees who visited the Hankook booth had the opportunity to see a Honda CRZ with Hankook’s newest enfren eco tires.
A number of celebrities were on hand signing autographs for fans, including MLB player Shin-Soo Choo of the Cleveland Indians.
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