Monday, August 15, 2011 Federal Shows its Face to the World with Facebook and Twitter
 Federal is launching a Facebook page and Twitter account to embrace its participation of social networking.
Other than traditional media campaigns, the launch of Federal Facebook application is, according to the company, “an exceptional and envisioning one. In order to take a more aggressive digital and social media communications approach, we update current, expanded features and sections for an easy and user-friendly navigation. It will keep the growing users informed of its latest news and events, announcements, press releases and photos.”
Moreover, the Federal Youtube channel will allow fans the opportunity to contact the tire manufacturer and other driving enthusiasts directly as all the compelling video clips can be publicly commented upon. This electronic destination also serves as a forum and community of tire dealers and racing professionals to share their thoughts, exchange views on topics, challenges and solutions that can help to enhance sustainable mobility, or simply add a new video player component for viewing archived racing series Federal sponsored.
Most importantly, this move drives interaction with customers and potential customers all over the world in a timely manner.
|
