Tuesday, October 04, 2011 Enterprise Rent-A-Car Launches Ads with a Canadian Twist
 Enterprise Rent-A-Car was founded on a simply principal - "Take care of your customers and your employees first, and the profits will follow." The company's first new ad campaign in two decades, which reaffirms that philosophy and the culture that flows from it, was launch yesterday in English in Canada (French Canada saw the launch in September).
“We want our customers to learn more about the Enterprise story and who we are as a company," said Enterprise brand director, Jim Stoeppler. "This campaign will go beyond the rental transaction to emphasize our uncompromising commitment to customer service in Canada."
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